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Zhaoyang Red · Diversity Apples - Not every apple is called Zhaoyang Red

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Zhaotong Chaoyue Agriculture Co., Ltd. is a national key leading enterprise and provincial key leading enterprise in agricultural industrialization, integrating low rootstock dense planting, storage, sorting, and brand sales of apples. It focuses on research, development, and technical consulting of agricultural technology, and is committed to becoming a reformer and promoter of modern agriculture in China.



  • Apple Planting Demonstration Base

  • Storage capacity: Apple storage, controlled atmosphere storage

  • Large Cherry Planting Demonstration Base

  • Zhaoyang Red Apple Technology Integration Demonstration Park

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The "Zhaoyang Red" brand is the new business card of Zhaotong Apple, representing the modern high standard apple cultivation and the highest quality standards of Zhaotong Apple. The "Zhaoyang Red" base is located in Zhaotong City, Yunnan Province, a southern apple growing area in China. It is situated near mountains and water, with high altitude, low latitude, strong sunlight, large temperature difference between day and night, abundant rainfall, high selenium content in the soil, and no industrial pollution. The three-dimensional climate of the plateau has nurtured the "Zhaoyang Red" apples, which have five characteristics: early, sweet, fragrant, crispy, and bright.

"Zhaoyanghong" brand was registered by the China National Intellectual Property Administration; Won the gold medal at the China Green Food Expo, continuously listed as a model brand in the Chinese apple industry, and was awarded the title of "Top Ten Famous Fruits in Yunnan Province" for three consecutive years in 2020, 2021, and 2022.


Committed to becoming a reformer and promoter of modern agriculture in China

  • Be a promoter and reformer of modern agriculture in China

  • Be brave to explore and innovate
    Dedication and ingenuity

  • Let consumers enjoy healthy and vegetables, and beautiful and happy homes

  • Integrity, craftsmanship, innovation, and win-win outcomes

More than 130 apple varieties have been selected globally, and the "Zhaoyang Red Apple Technology Integration Demonstration Park" has been established

  • In 2021, the category positioning of "Diversity Apples" and the brand positioning of "One of the Two Famous Fruit Brands in Yunnan, China" were determined, with a focus on first tier city markets. Multiple promotional events were held in cities such as Shanghai, Changsha, and Wuhan.

  • In 2022, the Zhaoyang Red brand will undergo a new upgrade, launching a full range of products including "Zhaoyang Red" scroll gift boxes, blind boxes, and rainbow gift boxes. Sales will be arranged in major regions across the country, and online and offline sales channels will be opened up.

  • By 2023, we aim to make 'Zhaoyang Red' popular throughout the country, promote the integrated development of primary, secondary, and tertiary industries, and revitalize the rural economy.

  • In 2024, it was awarded the medal of National Key Leading Enterprise in Agricultural Industrialization and National Demonstration Base for Standardization of the Whole Industry Chain of Modern Agriculture, witnessing countless days and nights of hard work and progress. This is the starting point of a new journey, and with this honor, Zhaoyang Red will continue to write even more brilliant chapters.

  • Continuously pursuing excellence in planting technology and innovating in brand building, we strive to push "Zhaoyang Red" apples towards the goal of "high appearance, high quality, and high value", and elevate the market reputation of Zhaotong apples to a new height.

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The company has successively won the provincial-level industrial base recognition of "Green Food Brand", honors such as "Advanced Collective in Poverty Alleviation and Poverty Alleviation in Yunnan Province", "Provincial Key Leading Enterprise in Agricultural Industrialization Operation", "National Advanced Collective in Poverty Alleviation", "National Key Leading Enterprise in Agricultural Industrialization", "Second Batch of National Planting Industry" Three Products and One Standard "Bases named by the Ministry of Agriculture and Rural Affairs, First Batch of Agricultural High quality Development Standardization Demonstration Projects (National Modern Agriculture Whole Industry Chain Standardization Demonstration Base), and 2023 Agricultural and Rural Informatization Demonstration Base.

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